Most of us race through life with little time leftover to think about the where, how, and why of the things we use and consume. We tend to take things for granted because we seem to have access to so many abundant resources. Or do we? Shouldn’t we stop for a moment and think about why its may be important to choose a green business when we make our purchasing choices?

Some Environmental Facts

Let’s take water for example – a key natural resource we can’t live without. We seem to have oceans of it, right? Yet, although 75% of the Earth’s surface is covered with water, less than 1% of it is freshwater, available for our consumption. At the same time, we use, on average, 176 gallons of water daily.

How about the food we consume? The Environmental Protection Agency claims that we generated a staggering 243 million tons of waste materials in 2009. Of it, 34 million tons goes as food waste. That same year, a study showed that 1/4 of our water and 4% of our oil consumption annually go into producing and distributing food that ultimately ends up in landfills.

There’s also good reason for the global leaning towards clean, green, and renewable energy, too. While previous energy transitions (wood to coal and coal to oil) were gradual and evolutionary, the rise of the world oil production is abrupt and revolutionary, thus requiring a revolutionary solution as well.

Choose a Green Business. A Really Green One.

Surely, there are a lot of vehicle washing and detailing companies who try to pull marketing gimmicks with their green campaigns. You need to learn to recognize their “green washing” attempts. Consequently, steer away from such organizations – they are only after your money.

Fortunately, there are more truly green businesses like DetailXPerts, who are in it for the long haul. They use environmentally-benign tools and car detailing products. Their R&D departments design technologies, products, and processes that are environmentally responsible.

Most standard professional detailing methods and techniques produce wastewater and sludge, which lead to groundwater contamination. In turn, this can be harmful to humans, plants, and animals. If not treated, it creates a problem in the long run.

In contrast, innovative car steam cleaning techniques and organic supplies use only a tiny fraction of water. Hence, they cause minimal impact on natural habitat. Ultimately, they deliver the best value for their customers’ needs while simultaneously conserving natural resources. A win-win-win all round.

Making an Informed Decision

The choices we make on a daily basis bring their own effects. We are fortunate to live in an age where knowledge and information abounds. Careful research helps us remove a lot of the guesswork when it comes to making informed decisions.

Green topics are not going away any time soon because no living thing – we being the dominant and smartest species – nor natural asset, exists in a vacuum. That’s just the nature of ecological systems.

As individuals, the amount of weight one pulls may seem tiny. But, when it is applied to our routine activities, throughout a year and multiplied by the millions of us in numbers, the results are much more compelling and far-reaching.

So, how about the next time you do your grocery shopping, shop at the local retailer, seek professional services, or go on vacation, stop for a moment and think about what you are choosing? Find out whether the brands you give your money to have a strong corporate responsibility on green topics. Do they match your own eco aspirations and values? If yes, go for it and choose a green business!

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